Product Designer — Moving into PM
Marchilino Gerges
0420 340 025
m.gergeshs@gmail.com
marchilino.com
linkedin.com/in/marchilino
Product designer with hands-on 0→1 experience, transitioning into product management. I've worked across food, safety tech, fitness, and fintech — mostly as the sole designer, which means I've naturally owned the full product thinking: what to build, why, and how to ship it. Looking for a PM or APM role at a startup or fast-moving team where I can stay close to the build while shaping what gets built and why.
Experience
Product Designer — Growth & StrategyOct 2025 – Present
Spread
Early-stage food startup connecting households directly with Australian farmers
- Worked directly with the founder to scope and ship a conversion-focused interactive questionnaire — the primary user acquisition tool
- Defined the product strategy: cut scope from 25 to 10 questions, built an archetype-based recommendation engine to reduce cognitive load and improve completion rate
- Owned design direction end-to-end — from user journey mapping through to dev-ready prototype handoff
- Every design decision tied to a growth metric: acquisition, quiz completion rate, and conversion to first purchase
UX/UI Design InternJun – Sep 2025
Deep Defense Solutions
Community safety startup using AI for real-time incident reporting and threat management (B2B SaaS)
- Mapped the full incident lifecycle across 3 rounds of iteration — identifying where decisions, handoffs, and risk occurred before designing anything
- Made key structural product decisions: mandatory human review checkpoints, separation of triage from resolution, threat severity as primary UI hierarchy
- Pushed back on over-engineering the AI layer — scoped which parts needed AI vs human judgment, keeping the MVP focused
- Collaborated across AI, Data, and Marketing teams to maintain alignment across user touchpoints
UI Design InternMar – Jun 2025
TenantVoice
Digital platform improving communication between renters and property managers
- Built a scalable design system from scratch based on founder direction, improving design consistency and delivery speed across the product
- Delivered web-first prototypes under weekly feedback cycles, prioritising clarity and usability over visual complexity
UX/UI DesignerNov 2024 – Feb 2025
Men in Motion
Men's personal training service based in South Sydney
- Identified friction points across the customer journey — dated design, absent social proof, confusing pricing — and rebuilt the site around trust signals
- Applied the decoy effect and Von Restorff isolation principle in pricing to direct sign-ups toward the target plan
- Simplified the registration flow and clarified pricing, reducing drop-off at the critical commitment point
Outcome: 4 new sign-ups post-launch · 75% of clients retained beyond typical average (8–10 months vs 6–8 month industry norm)
Skills & Tools
Design & Craft
- Figma
- Prototyping
- User research
- Design systems
- Wireframing
Product Thinking
- 0→1 scoping
- Requirements definition
- Roadmapping
- Stakeholder comms
- Growth strategy
Methods
- Jobs-to-be-done
- User interviews
- Competitive analysis
- Conversion optimisation
- Systems thinking
Context
- B2B SaaS
- Consumer apps
- Fintech
- Early-stage startups
- Fast-moving teams
Education & Certifications
UX/UI Design
Monash University Bootcamp
UX Design Certificate
Google